● Founding Cohort · 10 Spots
The complete AI operating system for your business. Installed in 30 days.
AI system built around your business.
Done-for-you Meta ads for 90 days.
Me in your corner for a full year.
● The shift
Information is a commodity. Information + AI inside your delivery is premium.
Your audience has ChatGPT in their pocket. The premium has moved from what you know to what your business can actually do.
The businesses winning right now aren't running prettier funnels. They're running entire AI operating systems. Offers built by agents. Sales handled by agents. Content produced by agents. Ads written by agents. Market research running 24/7 in the background. Their team isn't 8 people anymore. It's 2 people and a system that does the work of 30.
That stack used to cost a fulfilment team £200k a year to build and maintain. Now it sits inside one operating system. The window to be early on it is open for about 12 months.
This programme installs it in your business. Properly. With my team running your ads. With me as the person in your corner showing you what to do next.
● What you get
The infrastructure, set up around your business
Day one, you have what would take six months and £30,000 to build from scratch:
Offer builder
Designs and packages your high-ticket offer with pricing, positioning, and delivery structure.
AI sales agents
Qualify inbound leads, handle objections, book calls 24/7.
VSL builder
High-converting video sales letters built from your hooks.
Ads architect
Ad copy and creative campaigns tailored to your offer.
Landing page copywriter
Direct response pages built for your funnel.
Niche research
Your market watched 24/7. Trends, competitors, ad library data, customer language.
Sales asset builder
Turns your call transcripts into marketing assets automatically.
Category architect
Builds positioning that makes you uncopyable.
Full funnel automation
First click to closed deal, handled.
Native CRM integration
Pipelines, contacts, automations in one place.
Analytics engine
Real-time dashboards showing what is working.
The ads
The ads, done for you by my team
My team at The MRR Agency runs your Meta ads for the first 90 days. We're currently generating 725 leads a month for clients across coaching, real estate, and service businesses.
The same team behind:
- 4 million impressions. 14,246 leads. £28 per booked call for Matt Boyles in online coaching.
- 5 hours to under 2 minutes lead response. €55 million in identified lost sales at Micasamo Realty.
You film. We run the ads. After 90 days you take it in-house, keep us on retainer, or take it over yourself.
● Claude installed as your AI partner
Direct mentoring with me, with Claude installed as the AI partner across your business
I don't just teach you about AI. I install Claude into your business and show you how to use it across every function: strategy, sales, content, ops, decision-making.
This is done with you, in real time, on our calls. By the end of the engagement, Claude isn't a tool you've heard about. It's the second brain that sits inside your business, trained on your context, available to you, your team, and me.
The mentoring layer:
- Monthly 1-1 with me (60 mins) on your numbers, your bottleneck, what we do next.
- Weekly group call with the cohort.
- Direct WhatsApp access for fast decisions.
- Claude installed into your business with custom training and prompts.
- Quarterly upgrades as the AI tools improve.
You stop wondering what to do next. I tell you, and Claude carries it out.
● The schedule
What actually happens, week by week
No vague timeline. No "we'll figure it out together." Here's the build, mapped.
WEEK 1
Discovery and audit
- Day 1: Kickoff call. 90 minutes. We map your business, your audience, your existing offer, your dormant database, your team, your numbers.
- Day 2–3: Niche research agent runs against your market. Ad library, competitor scan, customer language, positioning gaps.
- Day 4: Audit document delivered. 20–30 pages. Where AI goes first, what it replaces, projected ROI on each install.
- Day 5: Audit walkthrough call. 60 minutes. We decide what gets built in what order.
- Day 6–7: Workspace provisioned and set up around your business.
WEEK 2
Offer and positioning
- Day 8–10: Offer builder agent runs. New pricing, new positioning, new structure.
- Day 11: Offer review call. We lock the new offer.
- Day 12–14: Sales agents, landing pages, and VSL drafted. You review.
WEEK 3
Infrastructure live
- Day 15–17: AI sales agents go live on lead response. Every new lead called within 2 minutes, qualified, booked.
- Day 18–19: Dead lead reactivation engine fires against your dormant database. First conversations happen this week.
- Day 20–21: CRM integrated, pipelines built, automations live.
WEEK 4
Content and ads
- Day 22: Filming session. 3 hours. You produce 30 days of content in one sitting.
- Day 23–26: Content engine repurposes the footage. Hooks, captions, posting schedule, ad creative.
- Day 27–28: Ads built by my team. Reviewed with you.
- Day 29–30: Ads launched. System fully live. Dashboard tracking everything. Claude installed and trained on your business.
DAY 30
You're live
- Lead response running 24/7. Dead leads being reactivated. Content posted daily. Ads driving traffic. CRM tracking every pound. Claude available across your business as your second brain.
- You're now running on infrastructure that took me three years to build.
DAYS 31–90
Optimisation phase
- Weekly: My team optimises your ads. AI agents tune based on real conversation data. Performance reports auto-delivered every Monday.
- Monthly: Our 1-1. Your numbers, your bottleneck, what we build next.
- Cohort calls: Weekly group call with the other 9 founding members.
- Day 90: First quarter review. Numbers locked. Next 90 days planned.
MONTHS 4–12
Compound phase
- Monthly: Our 1-1 continues. Strategy reviews every quarter.
- Quarterly: Workspace upgrades as the AI tools improve. New agents added at no extra cost.
- Year-end: Renewal conversation.
● Who it's for
Who this is built for
Apply if
- You're doing £10k/month or more.
- You have an audience, a list, or a dormant lead database worth waking up.
- You're comfortable on camera. The only hard requirement.
- You want to be ahead on AI, not catching up in 18 months.
Don't apply if
- You're under £10k/month. The maths doesn't work yet.
- You won't film. The content engine and ad creative both need you on camera.
- You want a course you can binge. This is a working partnership.
● The proof
What the system has already done
Matt Boyles · Online coaching · Two-year client
The system that became your workspace was built running his business.
4,008,556
Ad impressions
14,246
Leads generated
158,000+
Clicks driven
£28
Cost per booked call
Micasamo Realty · Spain · CEO Darren Brown
Infrastructure deployed at scale.
5h → 2min
Lead response time
€55M
Lost sales addressed
● The honest version
What you're actually buying
You're buying the operating system
Not a tool. Not a course. The full AI stack your business will run on for the next 5 years.
You're buying speed
Six months and £30,000 of work, compressed into 30 days.
You're buying access
This cohort is the only one with monthly 1-1 with me. After these 10 spots, group only.
You're buying Claude inside your business
Not a course about AI. Claude trained on your business, available to you and your team, with me showing you how to use it for everything.
● FAQ
Common questions
● Apply below
10 spots. Apply below.
When the 10 are gone, the next cohort opens with no 1-1 access.